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Market Research and Targeting
The key to successful advertising is understanding the market and thoroughly researching the targeted audience's demographics, interests, and behavior. We segment people and show them ads that resonate with their interests, leading to a high ROI and conversion.
Creative Designs
You convey your brand message and values through the design you choose for your ads. Creative, compelling designs are crucial for attracting people. We utilize various tools and techniques, and our experts, who understand design language, create visually appealing and effective ads.
A/B Testing
A/B testing is a crucial strategy for running ads to determine what works and what doesn't. We experiment with headlines, images, colors, fonts, calls to action (CTAs), and overall layouts to see what works best for getting customers and providing the best return on investment.
Placement Optimization
Every social media platform, app, and website is different, so we identify which platforms will work best for customer acquisition and provide the best return. We select the most effective platforms accordingly.
Retargeting Strategies
Rather than targeting new audiences, it is more effective to target those who have previously interacted with an ad but did not convert. Not everyone converts into a customer after seeing an ad only once, but the chances of conversion are significantly higher if they see the ads again.
Strategic Planning
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